Updated: Jun 24, 2019
Advert: Lacoste - Crocodile Inside,The Film (Long Version)
Music: Edith Piaf - L'Hymne A 'Lamour + Paroles
This advert is a stunning movie style epic to celebrate Lacoste's 85th anniversary, depicting a couple's life literally being torn apart as a result of their relationship breaking up. The ad was directed by French directorial collective Megaforce for BETC Paris and is set to the Edith Piaf song "L’Hymne à l’amour". Piaf is still once of France's most internationally iconic stars, with most of her work being released in the 40's and 50's.